Mark Thomasson // Aasum & Co THINK DIFFERENT

Aasum & Co

As a business design consultancy we combine the classic virtues of viability (business) and feasibility (tech) with desirability (design) to unleash innovation

At Aasum & Co, we believe that innovation isn’t just about new ideas—it’s about making them work. We are a boutique consultancy that partners with senior executives to transform organizations by blending strategy, technology, and creativity. Our expertise lies in navigating the intersection of business design, technology, and data to deliver solutions that are not only visionary but practical and results-driven.

Our Approach

We understand the complexities of modern organizations—whether in the public or private sector. That’s why we don’t just provide advice; we work alongside you to design and implement strategies that create lasting impact. From reimagining business models to crafting compelling business cases, we guide our clients through the intricate process of transformation, leveraging digital tools, data insights, and cutting-edge technology.

What We Do

  • Business Model Design: Rethink how value is created, delivered, and captured. We design future-proof business models that adapt to shifting landscapes.
  • Business Case Development: Build a compelling case for change. Our rigorous, data-driven approach ensures your initiatives are backed by measurable outcomes and stakeholder buy-in.
  • Digital and Data Strategy: Harness the power of technology and data to streamline operations, engage customers, and drive innovation.
  • Technology Transformation: From concept to implementation, we align technology solutions with your strategic goals, ensuring they deliver tangible value.

Why Choose Aasum & Co?

Our clients trust us because we combine deep industry knowledge with a pragmatic, human-centered approach. With decades of experience driving transformation across diverse sectors, we excel in bridging the gap between bold visions and actionable outcomes.

  • Proven Expertise: From revolutionizing healthcare communication with the "Min Læge" app to driving global fintech transformation, we’ve delivered results that matter.
  • Collaborative Style: We don’t just consult; we co-create. Our process ensures that your team is involved every step of the way, building ownership and alignment.
  • Innovative Thinking: By blending creativity with strategy, we push the boundaries of what’s possible while staying grounded in practicality.
  • Tailored Solutions: No cookie-cutter approaches. Every strategy, roadmap, and implementation plan is designed to fit your organization’s unique needs and challenges.

Let’s Shape the Future Together

At Aasum & Co, we’re more than consultants; we’re your partners in transformation. Whether you’re looking to innovate, streamline, or completely rethink your business, we’re here to help you succeed in today’s fast-changing world.

Ready to start the conversation? Reach out today, and let’s design a brighter future for your organization.